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Neuromarketing : Gli strumenti e le tecniche di una strategia marketing efficace per creativi e marketer

• Authors : Mariano Diotto

Subjects: BUSINESS & ECONOMICS / Marketing / General

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Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf

• Authors : Hans-Georg Häusel

Subjects: NeuromarketingBUSINESS & ECONOMICS / Marketing / General; BUSINESS & ECONOMICS / Management

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Neuromarketing : Como a neurociência aliada ao design pode aumentar o engajamento e a influência sobre os consumidores

• Authors : Darren Bridger

Subjects: Web sites--Design; Internet marketing; NeuromarketingBUSINESS & ECONOMICS / Marketing / General

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Neuromarketing in India: Understanding the Indian Consumer.

• Authors : Ganapathy, Venkatesh¹

Subjects: *CONSUMERS; *NEUROMARKETING; *CONSUMER behaviorINDIA

• Source: South Asian Journal of Management. Apr-Jun2023, Vol. 30 Issue 2, p184-187. 4p.

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Using neural data to forecast aggregate consumer behavior in neuromarketing: Theory, metrics, progress, and outlook.

• Authors : Yao, Xiaoqiang (AUTHOR); Wang, Yiwen (AUTHOR)

Subjects: CONSUMER behavior; NEUROMARKETING; CONSUMER preferences

• Source: Journal of Consumer Behaviour. Jul2024, Vol. 23 Issue 4, p2142-2159. 18p.

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Neuromarketing

• Authors : Francesco Gallucci

Subjects: BUSINESS & ECONOMICS / Marketing / General

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Neuromarketing: cuando el Doctor Jekyll descubrió a Mr. Hyde

• Authors : Juan Pedro Garcia Palomo

Subjects: NeuromarketingBUSINESS & ECONOMICS / Marketing / General

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Neuromarketing : 19 Most Asked Questions: What You Need to Know

• Authors : Fisher, Manuel

Subjects: NeuromarketingBUSINESS & ECONOMICS / Organizational Behavior; BUSINESS & ECONOMICS / Management; BUSINESS & ECONOMICS / Management Science

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Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf

• Authors : Hans-Georg Häusel

Subjects: BUSINESS & ECONOMICS / Advertising & Promotion; BUSINESS & ECONOMICS / Marketing / General

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Neuromarketing: Modelle und Anwendungen in der Marketingpraxis

• Authors : Lange, Juliane

Subjects: Marketing--Psychological aspects; Consumer behavior--GermanyBUSINESS & ECONOMICS / Organizational Behavior; BUSINESS & ECONOMICS / Management; BUSINESS & ECONOMICS / Management Science

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