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LYNCH Jr, John G.

• Source: Who's Who In Economics.

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"Statistical Significance" and Statistical Reporting: Moving Beyond Binary.

• Authors : McShane, Blakeley B.; Bradlow, Eric T.; Lynch Jr., John G.

Subjects: STATISTICAL significance; STATISTICAL hypothesis testing; MARKETING

• Source: Journal of Marketing; May2024, Vol. 88 Issue 3, p1-19, 19p

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Social Impact at Scale: Reflections on the Recommendations of the TCR Impact Task Force.

• Authors : Lynch Jr., John G. (AUTHOR)

Subjects: *SOCIAL impact; *CONSUMER behavior; *TASK forces

• Source: Journal of Public Policy & Marketing. Jul2024, Vol. 43 Issue 3, p215-217. 3p.

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Cashing Out Retirement Savings at Job Separation.

• Authors : Wang, Yanwen; Zhai, Muxin; Lynch Jr., John G.

Subjects: UNEMPLOYMENT; INDIVIDUAL retirement accounts; EMPLOYEE savings plansCANADA

• Source: Marketing Science; Jul/Aug2023, Vol. 42 Issue 4, p679-703, 25p

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Reaching for rigor and relevance: better marketing research for a better world.

• Authors : Madan, Shilpa; Johar, Gita Venkataramani; Berger, Jonah

Subjects: MARKETING research; CONSUMERISM

• Source: Marketing Letters; Mar2023, Vol. 34 Issue 1, p1-12, 12p, 1 Diagram

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How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being.

• Authors : NETEMEYER, RICHARD G.; WARMATH, DEE; FERNANDES, DANIEL

Subjects: WELL-being; CONSUMER research; PERCEIVED benefit

• Source: Journal of Consumer Research; Jun2018, Vol. 45 Issue 1, p68-89, 22p, 2 Diagrams, 4 Charts, 2 Graphs

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Squeezed: Coping with Constraint through Efficiency and Prioritization.

• Authors : FERNBACH, PHILIP M.; KAN, CHRISTINA; LYNCH JR., JOHN G.

Subjects: SCARCITY; SUPPLY & demand; PLANNING

• Source: Journal of Consumer Research; Feb2015, Vol. 41 Issue 5, p1204-1227, 24p, 2 Color Photographs, 5 Charts, 4 Graphs

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Pardon the Interruption: Goal Proximity, Perceived Spare Time, and Impatience.

• Authors : JI HOON JHANG; LYNCH JR., JOHN G.

Subjects: GOAL (Psychology); INTERRUPTION (Psychology); TASKS

• Source: Journal of Consumer Research; Feb2015, Vol. 41 Issue 5, p1267-1283, 17p, 1 Color Photograph, 1 Diagram, 3 Charts, 1 Graph

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Expense Neglect in Forecasting Personal Finances.

• Authors : BERMAN, JONATHAN Z.; TRAN, AN T. K.; LYNCH JR., JOHN G.

Subjects: PERSONAL finance; EXPENSE forecasting; CONSUMER psychology

• Source: Journal of Marketing Research (JMR); Aug2016, Vol. 53 Issue 4, p535-550, 50p, 15 Charts, 4 Graphs

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Spotlights, Floodlights, and the Magic Number Zero: Simple Effects Tests in Moderated Regression.

• Authors : SPILLER, STEPHEN A.; FITZSIMONS, GAVAN J.; LYNCH JR., JOHN G.

Subjects: REGRESSION analysis; CONSUMER research; EXPERIMENTAL design

• Source: Journal of Marketing Research (JMR); Apr2013, Vol. 50 Issue 2, p277-288, 12p, 1 Diagram, 4 Charts, 2 Graphs

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