Search Results

Manufacturing Dreams and Investing in Future Generations: Women Athletes' Inspirational Labor in the Marketing and Promotion of Their Sport.

• Authors : Chahardovali, Tarlan; McLeod, Christopher M.

Subjects: WOMEN athletes; LABOR market; SPORTS marketingUNITED States

• Source: Sociology of Sport Journal; Sep2023, Vol. 40 Issue 3, p302-311, 10p

Record details

A Segmentation Analysis of American Sports Bettors by Involvement.

• Authors : Dwyer, Brendan; Shapiro, Stephen L.; Drayer, Joris

Subjects: SPORTS participation; SPORTS spectators; COMMUNICATION strategiesUNITED States

• Source: Journal of Sport Management; May2023, Vol. 37 Issue 3, p203-216, 14p, 1 Diagram, 7 Charts

Record details

THE CENTER OF ATTENTION.

• Authors : Tyrangiel, Josh; Bacon, Perry

Subjects: *SPORTS marketing; *INTERNATIONAL economic relations; BASKETBALL playersCHINA; UNITED StatesHOUSTON Rockets (Basketball team)...

• Source: TIME Magazine. 2/10/2003, Vol. 161 Issue 6, p68. 4p. 5 Color Photographs, 1 Chart.

Record details

ADWEEK CHAMPIONS OF CHANGE.

• Source: ADWEEK. 2023, Vol. 64, Issue 12, pages. 18

Record details

CHAPTER 73: TRACK & FIELD.

• Authors : Miller, Richard K.¹; Washington, Kelli¹

Subjects: *SPORTS marketing; *TRACK & field competitions; *ATHLETIC associationsUNITED StatesUSA Track & Field Inc....

• Source: Sports Marketing. 2014/2015, p405-406. 2p.

Record details

CHAPTER 45: NCAA MEN'S BASKETBALL.

• Authors : Miller, Richard K.¹; Washington, Kelli¹

Subjects: *SPORTS marketing; *COLLEGE basketball; *BUSINESS revenueUNITED StatesNATIONAL Collegiate Athletic Association ; UNITED States. Dept. of Education...

• Source: Sports Marketing. 2014/2015, p314-318. 5p.

Record details

CHAPTER 13: SPORTS TRAVEL.

• Authors : Miller, Richard K.¹; Washington, Kelli¹

Subjects: *SPORTS business; *SPORTS events; *SPORTS marketingUNITED StatesSPORTS Marketing 2014-2015 (Book)

• Source: Sports Marketing. 2014/2015, p78-81. 4p.

Record details

CHAPTER 5: FANTASY SPORTS.

• Authors : Miller, Richard K.¹; Washington, Kelli¹

Subjects: *FANTASY sports; *SPORTS marketing; *ADULTSUNITED StatesSPORTS Marketing 2014-2015 (Book)

• Source: Sports Marketing. 2014/2015, p44-47. 4p.

Record details

CHAPTER 4: CONCESSIONS.

• Authors : Miller, Richard K.¹; Washington, Kelli¹

Subjects: *CONCESSIONS (Administrative law); *SPORTS marketing; *BUSINESS revenueUNITED StatesSPORTS Marketing 2014-2015 (Book)

• Source: Sports Marketing. 2014/2015, p41-43. 3p.

Record details

CHAPTER 41: WORLD WRESTLING ENTERTAINMENT.

• Authors : Miller, Richard K.; Washington, Kelli

Subjects: *WRESTLING; *CORPORATE profits; *SPORTS marketingUNITED StatesWORLD Wrestling Entertainment Inc. WORLD Wrestling Entertainment Inc. WORLD Wrestling Entertainment Inc. WWE...

• Source: Sports Marketing. 2013, p283-286. 4p. 1 Chart.

Record details