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Fox, Turner, and Viacom Join Forces for Easier Ad Targeting.

• Authors : McPHERSON, DOUG

Subjects: *TELEVISION advertisingFOX Networks Group Inc. ; VIACOM Inc. (2006- )

• Source: Response. Apr2017, Vol. 25 Issue 7, p6-9. 4p.

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THE FUTURE OF TRUEX: Will Disney's acquisition of the ad-tech firm be a missed opportunity for innovation?

• Authors : Poggi, Jeanine

Subjects: 21ST Century Fox Inc.; WALT Disney Co.; TELEVISION advertising

• Source: Ad Age. 2/18/2019, Vol. 90 Issue 4, p11-11. 1p.

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Pay TV operators will face linear TV's biggest audience draw if CBS and Viacom remerge, analyst says.

• Authors : Frankel, Daniel

Subjects: *SUBSCRIPTION television; *TELEVISION advertising; *TELEVISIONVIACOM Inc. (2006- ) ; CBS Broadcasting Inc.

• Source: Fierce Cable. 1/17/2018, p1-1. 1p. 1 Color Photograph.

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TELEVISION TARGETING POWER PLAY.

• Authors : Poggi, Jeanine

Subjects: TELEVISION advertising; BUSINESS partnerships; MARKETING

• Source: Ad Age. 10/16/2017, Vol. 88 Issue 19, p0006-0006. 1p.

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Viacom Not Immune To Ailments In Media.

• Authors : STEEL, EMILY (AUTHOR)

Subjects: *TELEVISION broadcasting; *TELEVISION networks; *TELEVISION program ratingsVIACOM Inc. (2006- )STEWART, Jon, 1962-

• Source: New York Times. 8/7/2015, Vol. 164 Issue 56951, pB1-B5. 2p. 1 Color Photograph.

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Media: Q. Is Viacom's deal with Sky good for the TV sector?

Subjects: *TELEVISION advertising; *TELEVISION advertising spendingUNITED KingdomVIACOM Inc. (2006- ) ; SKY Media (Company) ; CHANNEL 5 Broadcasting Ltd.

• Source: Campaign. 5/15/2015, p22-22. 1p.

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IT MAY BE A LONG AND (NOT SO) HOT SUMMER FOR THE TV UPFRONT.

• Authors : Poggi, Jeanine

Subjects: *TELEVISION advertising; *ADVERTISING; *MEDIA buying servicesUNITED StatesVIACOM Inc. (2006- ) ; NATIONAL Broadcasting Co. Inc.

• Source: Advertising Age. 5/26/2014, Vol. 85 Issue 13, p9-9. 1p.

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Viacom on why we're entering the 'golden age' of advertising.

• Authors : Hobbs, Thomas

Subjects: *TELEVISION advertising; *FILMMAKERS; *SUPER Bowl advertisementsVIACOM Inc. (2006- )SEARS, Lee

• Source: Marketing Week (Online Edition). 2/15/2017, p1-1. 1p. 2 Color Photographs.

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Wall Street Turns Off TV: How to Fix the Stock Slide.

• Authors : Bond, Paul

Subjects: STOCK prices; CULTURAL industries; VIACOM Inc. (2006- )

• Source: Hollywood Reporter. 8/21/2015, Vol. 421 Issue 27, p13-14. 2p. 1 Chart.

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Viacom Panic Doesn’t Add Up.

• Authors : Gottfried, Miriam

Subjects: *ADVERTISING revenue; *INVESTORS; *MASS media industryVIACOM Inc. (2006- )

• Source: Wall Street Journal (Online). 8/7/2015, p1. 1p.

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