Search Results

CRM expert talks up new acronym: ROC.

• Authors : Krol, Carol

Subjects: *CUSTOMER relationship management; *CUSTOMER relations; *CUSTOMER servicesPEPPERS & Rogers Group (Company) PEPPERS & Rogers Group (Company) PEPPERS & Rogers Group (Company) 827350877RETURN on Customer (Book)...

• Source: B to B. 5/2/2005, Vol. 90 Issue 6, p3-58. 2p. 1 Color Photograph.

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"Zero-In" Heroes.

• Authors : Brier, Noah Rubin; McManus, John; Reynolds, Christopher

Subjects: MARKETING; MARKETING consultants; MICHELS, Chris

• Source: American Demographics. Oct2004, Vol. 26 Issue 8, p36-45. 8p. 1 Color Photograph, 5 Black and White Photographs.

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Mrs. Rogers' Neighborhood.

• Authors : Rauch, Maggie

Subjects: *WOMEN executives; *RELATIONSHIP marketing; BOOKSNORWALK (Conn.); CONNECTICUTPEPPERS & Rogers Group (Company) PEPPERS & Rogers Group (Company) PEPPERS & Rogers Group (Company) 827350877...

• Source: Incentive. Oct2005, Vol. 179 Issue 10, p116-117. 2p. 1 Color Photograph.

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This is not a fad.

• Authors : Montague, Claudia

Subjects: *MARKETINGROGERS, Martha; SHEPARD, David; HUGHES, Arthur

• Source: Marketing Tools. Nov/Dec95, Vol. 2 Issue 8, p68. 3p.

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DO YOUR CUSTOMERS TRUST YOU?

• Authors : Budman, Matthew

Subjects: PEPPERS, Dan; ROGERS, Martha; CUSTOMER services

• Source: Conference Board Review. Summer2012, Vol. 49 Issue 3, p37-43. 7p.

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TAKING FLIGHT.

• Authors : Butcher, Howard

Subjects: *INSPIRATION; *PHOTOGRAPHSROGERS, Martha

• Source: Visions: The Journal of Rogerian Nursing Science. 2003, Vol. 11 Issue 1, p67-68. 2p. 1 Black and White Photograph.

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Summer Dream.

• Authors : Hill, Nanci Milone¹ (AUTHOR)

Subjects: CHRISTIAN fiction; FICTIONSUMMER Dream (Book)ROGERS, Martha

• Source: Library Journal. 6/15/2011, Vol. 136 Issue 11, p69-69. 1/9p.

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Finding Becky.

• Authors : Hill, Nanci Milone¹ (AUTHOR)

Subjects: CHRISTIAN fiction; FICTIONFINDING Becky (Book)ROGERS, Martha

• Source: Library Journal. 11/15/2010, Vol. 135 Issue 19, p52-52. 1/8p.

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Return on Customer: Creating Maximum Value from Your Scarcest Resource.

• Authors : Roy, Sanjit Kumar¹

Subjects: *CUSTOMER lifetime value; NONFICTIONRETURN on Customer: Creating Maximum Value From Your Scarcest Resource (Book)ROGERS, Martha; PEPPERS, Don

• Source: IIMB Management Review (Indian Institute of Management Bangalore). Dec2007, Vol. 19 Issue 4, p470-471. 2p.

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Love Never Fails.

Subjects: ROMANCE fiction; FICTIONLOVE Never Fails (Book)ROGERS, Martha

• Source: Publishers Weekly. 9/22/2014, Vol. 261 Issue 38, p56-56. 1/6p.

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