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Sales intrafirm networks and the performance impact of sales cross-functional collaboration with marketing and customer service.

• Authors : Claro, Danny P.; Ramos, Carla

Subjects: SALES management; MARKETING channels; CUSTOMER services

• Source: Journal of Personal Selling & Sales Management; Jun2018, Vol. 38 Issue 2, p172-190, 19p, 2 Diagrams, 4 Charts, 2 Graphs

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Bringing "Place" Back In: Regional Clusters, Project Governance, and New Product Outcomes.

• Authors : Tracey, Paul; Heide, Jan B.; Bell, Simon J.

Subjects: NEW product development; TRANSACTION cost theory of the firm; SOCIAL network theory

• Source: Journal of Marketing; Nov2014, Vol. 78 Issue 6, p1-16, 16p, 1 Chart

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Sales, Marketing, and Research-and-Development Cooperation Across New Product Development Stages: Implications for Success.

• Authors : Ernst, Holger; Hoyer, Wayne D.; Rübsaamen, Carsten

Subjects: SALES; MARKETING; RESEARCH & development

• Source: Journal of Marketing; Sep2010, Vol. 74 Issue 5, p80-92, 13p, 1 Diagram, 3 Charts

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Customizing Complex Products: When Should the Vendor Take Control?

• Authors : Ghosh, Mrinal; Dutta, Shantanu; Stremersch, Stefan

Subjects: VENDORS (Real property); CUSTOMIZATION; INDUSTRIAL design

• Source: Journal of Marketing Research (JMR); Nov2006, Vol. 43 Issue 4, p664-679, 16p, 4 Charts, 2 Graphs

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The Acquisition and Utilization of Information in New Product Alliances: A Strength-of-Ties Perspective.

• Authors : Rindfleisch, Aric; Moorman, Christine

Subjects: MARKETING; NEW product development; CONSUMER goods

• Source: Journal of Marketing; Apr2001, Vol. 65 Issue 2, p1-18, 18p, 1 Diagram, 2 Charts

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The Effects of Network Intensity on Unilateral and Bilateral Control Mechanisms.

• Authors : Hyejeong Cho; Daeyoung Kim

Subjects: INDUSTRIAL management; AUTOMATIC control systems; ENVIRONMENTAL monitoring

• Source: Journal of Marketing Thought; May2015, Vol. 2 Issue 1, p46-51, 6p

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The New Global Trade Order and Retail Trade & Marketing.

• Authors : Ahmed, Gouher

Subjects: RETAIL industry; MARKETING; NEW product developmentWORLD Trade Organization

• Source: Journal of Business & Retail Management Research; Apr2013, Vol. 7 Issue 2, p1-12, 12p

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Abstracts.

• Authors : Kahn, Kenneth B.

Subjects: PUBLISHING; PRODUCT management; COMMERCIAL products

• Source: Journal of Product Innovation Management; May2005, Vol. 22 Issue 3, p285-290, 6p

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Marketing ISE

• Authors : Roger Kerin; Steven Hartley

Subjects: MarketingBUSINESS & ECONOMICS / Marketing / General

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The Six Disciplines of Agile Marketing : Proven Practices for More Effective Marketing and Better Business Results

• Authors : Jim Ewel

Subjects: Agile software development; Business enterprises--Marketing; MarketingBUSINESS & ECONOMICS / Marketing / General; BUSINESS & ECONOMICS / Marketing / Direct; BUSINESS & ECONOMICS / Organizational Development

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