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Introducing the next generation of tech marketing.

• Authors : Karpinski, Richard

Subjects: *BUSINESS-to-business transactions; *MARKETING management; *INDUSTRIAL advertising

• Source: B to B. 3/10/2008, Vol. 93 Issue 3, p1-37. 2p.

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Analytics find customer focus.

• Authors : Karpinski, Richard

Subjects: *INTERNET marketing; *CONSUMER behavior; *BUSINESS-to-business transactions

• Source: B to B. 4/23/2007, Vol. 92 Issue 5, p29-30. 2p. 1 Chart.

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Push vies for the enterprise.

• Authors : Karpinski, Richard

• Source: InternetWeek. 1997, Issue n695, pages. 1

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Finding the best collateral mix.

• Authors : Karpinski, Richard

Subjects: *MARKETING management; *BUSINESS-to-business transactions; *CONTENT analysisGERARD, Michael; RIESTERER, Tim

• Source: B to B. 1/19/2009, Vol. 94 Issue 1, p14-14. 3/4p.

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Web analysis tools come of age.

• Authors : Karpinski, Richard

Subjects: *COMPUTER software; *CUSTOMER servicesACCRUE Software Inc. 949458772 ACCRUE Software Inc. ACCRUE Software Inc. 949458772 949458772 ACCRUE Software Inc. 949458772 ACRU; NETGENESIS Corp.

• Source: InternetWeek. 03/02/98, Issue 704, p25. 2p. 1 Color Photograph.

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