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ROUND-UP.

Subjects: *NONFICTIONMARKETING Century: How Marketing Drives Business & Shapes Society, The (Book); MARKETING Communications: A European Perspective (Book); MARKETING: An Introduction (Book)KOURDI, Jeremy; DE Pelsmacker, Patrick; GEUENS, Maggie

• Source: Times Higher Education. 5/26/2011, Issue 2000, following p41-41. 3p.

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Strategic decision making: can it be learned from a book?

• Authors : Favaro, Paul

Subjects: BUSINESS planning; NONFICTIONBUSINESS Strategy: A Guide to Effective Decision-Making (Book)KOURDI, Jeremy

• Source: Journal of Business Strategy; 2005, Vol. 26 Issue 1, p53-54, 2p

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Trust Matters (Book).

• Authors : Birchfield, Reg

Subjects: TRUST; NONFICTIONTRUST Matters (Book)BIBB, Sally; KOURDI, Jeremy

• Source: New Zealand Management; Sep2004, Vol. 51 Issue 8, p18-18, 2/3p, 1 Color Photograph

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