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Academic Journal

Masters of Insight: Marketing Art Meets Marketing Science.

Subjects: *MARKETING science; AWARDSWIEDEN + Kennedy (Company) ; ARC Worldwide (Company)

  • Source: Journal of Advertising Research (Ascential Events (Europe) Limited). Sep2015, Vol. 55 Issue 3, p339-352. 14p.

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Academic Journal

The Gender of Branding: Early Nike Women's Advertising a Feminist Antenarrative.

Subjects: *WOMEN executives; *BUSINESS communication -- Social aspects; *BRANDING (Marketing)WIEDEN + Kennedy (Company) ; NIKE Inc. 050957364 NIKE Inc. NIKE Inc. 050957364 050957364 NIKE Inc. 050957364 NKE

  • Source: Women's Studies in Communication. Fall2008, Vol. 31 Issue 3, p312-343. 32p.

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Academic Journal

Uma campanha memorável.

Subjects: ADVERTISING & women; ADVERTISING; PERSUASION (Psychology)

  • Source: Comunicação, Mídia e Consumo. set-dez2013, Vol. 11 Issue 32, p185-202. 18p.

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  • 1-3 of  3 results for ""WIEDEN + Kennedy (Company)""