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Publisher : oxford university press / usa
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Academic Journal

Premium Cigar Festivals: A Potential Target for Marketing Restrictions.

Subjects: *CIGARS; *TARGET marketing; *MARKET potential

  • Source: Nicotine & Tobacco Research. 2023 Supplement, Vol. 25, pS81-S83. 3p.

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Academic Journal

Making markets 'decisive': a firm-level evaluation of state-led development in the China–Myanmar border region.

Subjects: *TARGET marketing; *GOVERNMENT business enterprises; *RESOURCE allocationMYANMAR; CHINA; YUNNAN Sheng (China)

  • Source: Journal of Economic Geography. Mar2023, Vol. 23 Issue 2, p397-418. 22p.

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Academic Journal

RESEARCH COORDINATION OR 'INVISIBLE HAND'?

Subjects: *INDUSTRIAL design coordination; *TARGET marketing

  • Source: Journal of Farm Economics. Aug67, Vol. 49 Issue 3, p756. 4p.

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Academic Journal

An Audience of One: Behaviorally Targeted Ads as Implied Social Labels.

Subjects: *TARGET marketing; *BEHAVIORAL targeting (Internet advertising); *CONSUMER psychology

  • Source: Journal of Consumer Research. Jun2016, Vol. 43 Issue 1, p156-178. 23p. 5 Color Photographs, 2 Charts, 5 Graphs.

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Academic Journal

Structural Constraints in Code-Switched Advertising.

Subjects: *TARGET marketing; *MINORITY consumers; *INFORMATION processing

  • Source: Journal of Consumer Research. Dec2005, Vol. 32 Issue 3, p416-423. 8p. 2 Charts, 2 Graphs.

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Academic Journal

Walking the Hedonic Product Treadmill: Default Contrast and Mood-Based Assimilation in Judgments of Predicted Happiness with a Target Product.

Subjects: *TARGET marketing; *PRODUCT management; *CONSUMER research

  • Source: Journal of Consumer Research. Dec2001, Vol. 28 Issue 3, p355-368. 14p. 3 Graphs.

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Academic Journal

Artificial intelligence in the prediction of protein–ligand interactions: recent advances and future directions.

Subjects: PROTEIN-ligand interactions; ARTIFICIAL intelligence; DEEP learning

  • Source: Briefings in Bioinformatics; Jan2022, Vol. 23 Issue 1, p1-23, 23p

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Academic Journal

When Identity Marketing Backfires: Consumer Agency in Identity Expression.

Subjects: MARKETING strategy; CONSUMER psychology; IDENTITY (Psychology)

  • Source: Journal of Consumer Research; Aug2014, Vol. 41 Issue 2, p294-309, 16p, 2 Color Photographs, 1 Diagram, 3 Graphs

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Academic Journal

Source and Nonsource Cues in Advertising and Their Effects on the Activation of Cultural and Subcultural Knowledge on the Route to Persuasion.

Subjects: SOCIAL influence; MARKETING & society; ADVERTISING

  • Source: Journal of Consumer Research; Sep2002, Vol. 29 Issue 2, p258-269, 12p, 2 Charts

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Academic Journal

Harnessing Platform Envelopment in the Digital World.

Subjects: CONGLOMERATE corporations; TARGET marketing; MONOPOLIES

  • Source: Journal of Competition Law & Economics; Jun2020, Vol. 16 Issue 2, p143-187, 45p

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  • 1-10 of  189 results for ""TARGET marketing""