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Academic Journal

Direct selling as the next channel.

Subjects: *DIRECT selling; *DIRECT marketing; *MARKETING channels

  • Source: Journal of Consumer Marketing. 2005, Vol. 22 Issue 1, p43-45. 3p.

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Academic Journal

Quality differentiation with manufacturer encroachment: is first mover always an advantage for retail platform?

Subjects: *MANUFACTURING industries; *DIRECT selling; *PROFIT & loss

  • Source: Industrial Management & Data Systems. 2023, Vol. 123 Issue 3, p762-793. 32p.

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Academic Journal

Advertising and pricing of online direct selling considering network externalities.

  • Source: Industrial Management & Data Systems; 2023, Vol. 123 Issue 11, p2751-2770, 20p

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Academic Journal

The empirical study of CRM.

Subjects: *CUSTOMER relationship management; *DIRECT selling; *CONSUMER behaviorTAIWAN

  • Source: International Journal of Commerce & Management. 2007, Vol. 17 Issue 3, p194-210. 17p.

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Academic Journal

From "carefree casuals" to "professional wanderers": Segmentation possibilities for football supporters.

Subjects: *MARKETING; *DIRECT selling; *PROFESSIONAL sports

  • Source: European Journal of Marketing. 2002, Vol. 36 Issue 11/12, p1248-1269. 22p. 2 Diagrams, 1 Chart, 5 Graphs.

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  • 1-10 of  663 results for ""DIRECT selling""