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CMOs SNAG AN AVERAGE OF $1.5 MILLION A YEAR.

• Authors : Johnson, Bradley

Subjects: EXECUTIVE compensation; MARKETING executives; MARKETING management

• Source: Advertising Age. 7/28/2008, Vol. 79 Issue 29, p1-14. 3p. 15 Black and White Photographs.

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Site Unseen?

• Authors : Greengard, Samuel

Subjects: *PERSONNEL management; *WEBSITES; *ELECTRONIC data processingDELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL

• Source: Workforce (10928332). May2000, Vol. 79 Issue 5, p46. 6p.

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Big ideas don't have ROI.

• Authors : Gillin, Paul

Subjects: *SOCIAL media; *AMERICAN business enterprises; *RATE of returnUNITED StatesAMERICAN Express Co. 006979900 AMERICAN Express Co. AMERICAN Express Co. 006979900 006979900 AMERICAN Express Co. 006979900 AXP; DELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL...

• Source: B to B. 9/19/2011, Vol. 96 Issue 9, p7. 1p.

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Top Agencies.

Subjects: *INDUSTRIAL marketingWUNDERMAN Inc. ; DELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL; MICROSOFT Corp. 081466849 MICROSOFT Corp. MICROSOFT Corp. 081466849 081466849 MICROSOFT Corp. 081466849 MSFT

• Source: B to B. 3/14/2011, Vol. 96 Issue 3, p25. 1p.

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Cisco, Dell share brand evolution stories at ANA.

• Authors : OBRECHT, JOHN

Subjects: *CONFERENCES & conventionsORLANDO (Fla.); FLORIDACISCO Systems Inc. 153804570 CISCO Systems Inc. CISCO Systems Inc. 153804570 153804570 CISCO Systems Inc. 153804570 CSCO; DELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL; ASSOCIATION of National Advertisers ASSOCIATION of National Advertisers ASSOCIATION of National Advertisers 005917851

• Source: B to B. 11/8/2010, Vol. 95 Issue 13, p3. 1p.

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TOP AGENCY.

• Authors : Maddox, Kate

Subjects: *BUSINESS enterprises; *PROFITABILITY; MARKETING awardsMRM Worldwide (Company) ; DELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL; MICROSOFT Corp. 081466849 MICROSOFT Corp. MICROSOFT Corp. 081466849 081466849 MICROSOFT Corp. 081466849 MSFTHENDELL, Rueben

• Source: B to B. 3/10/2010, Vol. 95 Issue 3, p27-1NULL. 1p.

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Little risk in pushing rewards.

Subjects: *INTERNET service providers; *INFORMATION technology; *ADVERTISING managementDELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL; COMCAST Corp. 057156663 COMCAST Corp. COMCAST Corp. 057156663 057156663 COMCAST Corp. 057156663 CMCSA; INTERNATIONAL Business Machines Corp. 001368083 INTERNATIONAL Business Machines Corp. INTERNATIONAL Business Machines Corp. 001368083 001368083 INTERNATIONAL Business Machines Corp. 001368083 IBM

• Source: B to B. 9/14/2009, Vol. 94 Issue 11, p26-1NULL. 1p.

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Get straight to the point.

Subjects: *INDUSTRIAL advertising; *ADVERTISERS; *LAPTOP computersDELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL

• Source: B to B. 1/19/2009, Vol. 94 Issue 1, p30-30. 2/3p.

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GOAT OR GLOAT.

Subjects: *ADVERTISING campaigns; *GREEN product advertising; *GREEN marketingSUN Microsystems Inc. SUN Microsystems Inc. SUN Microsystems Inc. SUNW; DELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL

• Source: B to B. 4/7/2008, Vol. 93 Issue 5, p42-42. 1/5p. 2 Color Photographs.

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Tocquigny.

• Authors : M. E. M.

Subjects: *ADVERTISING agencies; *ADVERTISINGAUSTIN (Tex.); TEXASTOCQUIGNY Advertising & Design (Company) TOCQUIGNY Advertising & Design (Company) TOCQUIGNY Advertising & Design (Company) 146359468 ; SYNOPSYS Inc. 161499579 SYNOPSYS Inc. SYNOPSYS Inc. 161499579 161499579 SYNOPSYS Inc. 161499579 SNPS; DELL Computer Corp. 114315195 DELL Computer Corp. DELL Computer Corp. 114315195 114315195 DELL Computer Corp. 114315195 DELL...

• Source: B to B. 4/7/2008, Vol. 93 Issue 5, p31-31. 1/3p. 2 Color Photographs.

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