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Europe takes a shine to online.

• Authors : Kilby, Nathalie

Subjects: *INTERNET advertising; *INTERACTIVE marketing; *ELECTRONIC commerceEUROPE

• Source: Marketing Week. 3/2/2006, Vol. 29 Issue 9, p38-39. 2p.

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Raising the gold standard.

• Authors : Lewis, Elen

Subjects: GOLD; GOLD industry; GOLD standard

• Source: Brand Strategy. Dec2005/Jan2006, Issue 198, p20-23. 4p.

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Ring of danger.

Subjects: DIRECT marketing; DATABASES; MARKETINGUNITED Kingdom

• Source: Precision Marketing. 1/9/2004, Vol. 16 Issue 11, p21-24. 3p.

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Applied Science & Technology Full Text (H.W. Wilson)

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Is the search about to get less strenuous?

• Authors : Hargrave, Sean

Subjects: BUSINESS partnerships; MICROSOFT Corp.; YAHOO! Inc.UNITED Kingdom

• Source: Marketing Week. 3/24/2011, Vol. 34 Issue 12, p53-56. 3p.

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Intelligent use of data earns consumer trust.

• Authors : Cooper, Lou

Subjects: DIRECT marketing; MARKETING strategy; CUSTOMER information files

• Source: Marketing Week. 5/20/2010, Vol. 33 Issue 21, p32-34. 3p.

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You must admit it's getting better.

• Authors : Reed, David

Subjects: EMAIL; EMAIL systems; REVENUE

• Source: Precision Marketing. 2/22/2008, Vol. 20 Issue 9, p19-20. 2p.

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Sounds of the Sixties Superhits.

Subjects: DIRECT marketing; DATABASE marketing; CUSTOMER information filesUNITED Kingdom

• Source: Precision Marketing. 1/21/2005, Vol. 17 Issue 12, p20-21. 2p.

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Is a recession the right time to launch a start-up?

• Authors : Kimberley, Sara

Subjects: *NEW business enterprises; *DIRECT marketing; *RECESSIONSUNITED Kingdom

• Source: Precision Marketing. 8/8/2008, Vol. 20 Issue 17, p11-11. 1p.

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Is the DMA doing enough to spread the word?

• Authors : Parshotam, Edward

Subjects: *DIRECT marketing; *CHIEF executive officersUNITED KingdomDIRECT Marketing Association (Great Britain)...

• Source: Precision Marketing. 5/16/2008, Vol. 20 Issue 14, p11-11. 1p.

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