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Publisher : american marketing association Subject : customer loyalty Subject : customer services Subject : goodman, john Subject : marketing management Subject : personnel management Subject : verizon communications inc. Filter by : Subject
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Academic Journal

Meet your new customers.

  • Authors : Nowak P; Drury University, Breech School of Business, Springfield, MO, USA. ; Murrow J

Subjects: Personnel Loyalty*; Personnel Management/Personnel Management/Personnel Management/*methods; Health Facilities

  • Source: Marketing health services [Mark Health Serv] 2008 Spring; Vol. 28 (1), pp. 27-31.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Built brand tough. A strong internal rollout takes just five steps.

  • Authors : Murphy R; Movéo Integrated Branding, Oakbrook Terrace, IL, USA.

Subjects: Attitude of Health Personnel* ; Product Line Management* ; Professional-Patient Relations*

  • Source: Marketing health services [Mark Health Serv] 2007 Summer; Vol. 27 (2), pp. 29-31.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Service leadership.

  • Authors : O'Malley J; Strategic Visions Inc, Birmingham, AL, USA.

Subjects: Consumer Behavior* ; Leadership*; Personnel Management/Personnel Management/Personnel Management/*methods

  • Source: Marketing health services [Mark Health Serv] 2005 Winter; Vol. 25 (4), pp. 12-3.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Creating customer-oriented employees: the case in home health care.

  • Authors : Hoffman KD; Cameron School of Business, University of North Carolina, Wilmington.; Ingram TN

Subjects: Consumer Behavior* ; Home Care Services*; Allied Health Personnel/Allied Health Personnel/Allied Health Personnel/*psychology

  • Source: Journal of health care marketing [J Health Care Mark] 1991 Jun; Vol. 11 (2), pp. 24-32.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print

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Academic Journal

Improving the distribution of health care services by understanding nurse job choice decisions.

Subjects: Attitude of Health Personnel* ; Career Choice* ; Personnel Management*

  • Source: Journal of health care marketing [J Health Care Mark] 1983 Spring; Vol. 3 (2), pp. 35-45.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print

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Academic Journal

Reward preferences of nurses: a marketing concept viewpoint.

Subjects: Employee Incentive Plans* ; Job Satisfaction* ; Personnel Management*

  • Source: Journal of health care marketing [J Health Care Mark] 1983 Spring; Vol. 3 (2), pp. 19-26.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print

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Academic Journal

Channel systems: an idea whose time has come in health care marketing.

Subjects: Hospital Administration* ; Interprofessional Relations* ; Personnel Management*

  • Source: Journal of health care marketing [J Health Care Mark] 1989 Sep; Vol. 9 (3), pp. 26-35.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print

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Academic Journal

RN recruitment advertisements: an experimental study of nurses' response to ad content.

Subjects: Advertising/Advertising/Advertising/*methods ; Nursing Staff, Hospital/Nursing Staff, Hospital/Nursing Staff, Hospital/*supply & distribution ; Personnel Management/Personnel Management/Personnel Management/*methods

  • Source: Journal of health care marketing [J Health Care Mark] 1983 Winter; Vol. 3 (1), pp. 7-12.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print

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Academic Journal

A marketing approach to nurse recruitment and retention: OPT.

Subjects: Nursing Staff, Hospital/Nursing Staff, Hospital/Nursing Staff, Hospital/*supply & distribution ; Personnel Management/Personnel Management/Personnel Management/*methods ; Personnel Staffing and Scheduling/Personnel Staffing and Scheduling/Personnel Staffing and Scheduling/*methods

  • Source: Journal of health care marketing [J Health Care Mark] 1983 Summer; Vol. 3 (3), pp. 53-8.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print

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Academic Journal

Spotlight Personnel: How Hiring and Turnover Drive Service Performance Versus Demand.

Subjects: TRADING of soccer players; SPORTS marketing; FORECASTINGGERMANYFUSSBALL-Bundesliga

  • Source: Journal of Marketing Research (JMR); Aug2022, Vol. 59 Issue 4, p797-820, 24p, 2 Diagrams, 4 Charts, 6 Graphs

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  • 1-10 of  553 results for ""PERSONNEL management""