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Publisher : american marketing association Subject : customer loyalty Subject : customer services Subject : goodman, john Subject : marketing management Subject : personnel management Subject : verizon communications inc. Filter by : Subject

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Academic Journal

Meet your new customers.

Authors : Nowak P; Drury University, Breech School of Business, Springfield, MO, USA. ; Murrow J

Subjects: Personnel Loyalty*; Personnel Management/Personnel Management/Personnel Management/*methods; Health Facilities

Source: Marketing health services [Mark Health Serv] 2008 Spring; Vol. 28 (1), pp. 27-31.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Creating customer-oriented employees: the case in home health care.

Authors : Hoffman KD; Cameron School of Business, University of North Carolina, Wilmington.; Ingram TN

Subjects: Consumer Behavior* ; Home Care Services*; Allied Health Personnel/Allied Health Personnel/Allied Health Personnel/*psychology

Source: Journal of health care marketing [J Health Care Mark] 1991 Jun; Vol. 11 (2), pp. 24-32.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print

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Academic Journal

Reward preferences of nurses: a marketing concept viewpoint.

Authors : Joiner C; Hafer JC

Subjects: Employee Incentive Plans* ; Job Satisfaction* ; Personnel Management*

Source: Journal of health care marketing [J Health Care Mark] 1983 Spring; Vol. 3 (2), pp. 19-26.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9875249 Publication Model: Print

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Academic Journal

Closed-Door Policy.

Authors : Houttekier, Michael J.¹

Subjects: *JOB satisfaction of physicians; *HEALTH care industry; *EMPLOYEE attitudes

Source: Marketing Health Services. Winter2007, Vol. 27 Issue 4, p39-40. 2p. 1 Color Photograph.

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Academic Journal

The Service-Profit Chain: A Meta-Analytic Test of a Comprehensive Theoretical Framework.

Authors : Hogreve, Jens; Iseke, Anja; Derfuss, Klaus

Subjects: CUSTOMER services; CORPORATE profits; FRAMES (Social sciences)

Source: Journal of Marketing; May2017, Vol. 81 Issue 3, p41-61, 21p, 1 Diagram, 6 Charts

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Academic Journal

Job Security--Fact or Fiction?

Authors : Wukitsch, Michael R.

Subjects: *EMPLOYEES; *JOB satisfaction; *JOB security

Source: Marketing Research. Mar92, Vol. 4 Issue 1, p63-64. 2p.

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Academic Journal

When Does (Mis)Fit in Customer Orientation Matter for Frontline Employees' Job Satisfaction and Performance?

Authors : Menguc, Bulent; Auh, Seigyoung; Katsikeas, Constantine S.

Subjects: EMPLOYEE psychology; JOB performance; JOB satisfaction

Source: Journal of Marketing; Jan2016, Vol. 80 Issue 1, p65-83, 19p, 1 Diagram, 4 Charts, 1 Graph

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Academic Journal

Salesperson Adaptive Selling Behavior and Customer Orientation: A Meta-Analysis.

Authors : Franke, George R; Park, Jeong-Eun

Subjects: RETAIL industry; SALES personnel; SALES management

Source: Journal of Marketing Research (JMR); Nov2006, Vol. 43 Issue 4, p693-702, 10p, 1 Diagram, 2 Charts

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Academic Journal

Behavioral and Psychological Consequences of Boundary Spanning Burnout for Customer Service Representatives.

Authors : Singh, Jagdip; Goolsby, Jerry R.; Rhoads, Gary K.

Subjects: MARKETING personnel; PSYCHOLOGICAL burnout; PSYCHOLOGICAL stress

Source: Journal of Marketing Research (JMR); Nov94, Vol. 31 Issue 4, p558-569, 12p, 1 Diagram, 2 Charts, 1 Graph

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Academic Journal

Organizational Climate and Job Satisfaction in the Salesforce.

Authors : Churchill Jr., Gilbert A.; Ford, Neil M.; Walker Jr., Orville C.

Subjects: WORK environment; JOB satisfaction; QUALITY of work life

Source: Journal of Marketing Research (JMR); Nov76, Vol. 13 Issue 4, p323-332, 10p, 3 Charts

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