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Hidden persuaders.

• Authors : Furnham, Adrian¹

Subjects: *ESSAYS; *SUBLIMINAL perception; *CONSUMER behavior

• Source: Dim Sum for Managers. 2008, p99-101. 3p.

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The Risks of Bias Testing.

• Authors : Segal, Jonathan A.¹

Subjects: *SUBLIMINAL perception; *PREJUDICES; *HUMAN resources personnel

• Source: HR Magazine. Sep2017, Vol. 62 Issue 7, p75-76. 2p.

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NEURO-LESSONS.

Subjects: *ORGANIZATIONAL performance; *SUBLIMINAL perception; *NEUROSCIENCES

• Source: Inc.. Mar2016, Vol. 38 Issue 2, p48-48. 1/4p.

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How hopeless self-delusion can make you a huge success.

• Authors : HUNE-BROWN, NICHOLAS

Subjects: *SUBCONSCIOUSNESS; *SUBLIMINAL perception; *HUMAN behaviorSUBLIMINAL: How Your Unconscious Mind Rules Your Behavior (Book)MLODINOW, Leonard

• Source: Canadian Business. Summer2012 Investor 500, Vol. 85 Issue 9, p96-97. 2p.

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Packaging design: making shoppers mad about the brand.

• Authors : Burrows, David

Subjects: *PACKAGING design; *MARKETING; *SUBCONSCIOUSNESSIAN Macleod Distillers Ltd. ; GRESSINGHAM Duck (Company) ; UNILEVER Group (Company)

• Source: Marketing Week. 3/27/2014, p5-5. 1p.

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YOU MAY LOVE THE LOGO, BUT IT'S A DYING BREED.

• Authors : Lindstrom, Martin

Subjects: *LOGO design; *CIGARETTE advertising; *BRANDING (Marketing)PHILIP Morris International Management SA

• Source: Advertising Age. 12/1/2008, Vol. 79 Issue 44, p19-19. 2/3p. 1 Color Photograph.

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BUCK STOPS HERE; DOCTORS AND THEIR RX PADS, AT THE FOREFRONT OF DTC .

• Authors : Taylor, Catharine P.

Subjects: *PHYSICIANS; *DIRECT-to-consumer prescription drug advertising; *DRUG advertisingUNITED StatesGOLDBERG, Roy

• Source: Advertising Age. 5/27/2002, Vol. 73 Issue 21, pS-2-S-8. 2p. 5 Color Photographs.

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Ad creates a 'rat' problem for GOP.

• Authors : Teinowitz, Ira

Subjects: *POLITICAL advertising; *SUBLIMINAL advertising; *RULESUNITED StatesUNITED States. Federal Communications Commission

• Source: Advertising Age. 9/18/2000, Vol. 71 Issue 39, p4-4. 2/5p. 1 Black and White Photograph.

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