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Digital Signage: What Makes It Work for Your Customers?

• Authors : SNYDER, DAN¹

Subjects: *DIGITAL signage; *BANKING industry customer services; *BANKING industry advertisingNIELSEN Holdings PLC

• Source: ABA Bank Marketing & Sales. Nov2014, Vol. 46 Issue 9, p46-46. 1p.

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Local company banks on promotion.

• Authors : Francis, Robert

Subjects: *BANKING industry customer services; *BANK marketing; *BANKING industry advertisingFORT Worth (Tex.); TEXAS

• Source: Fort Worth Business Press. 9/4/2006, Vol. 19 Issue 36, p1-10. 2p.

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Why Some Product Promotions Succeed--While Others Fail.

• Authors : GUY, ALLEN¹ (AUTHOR)

Subjects: *BANK marketing; *BANKING industry advertising; *EMPLOYEE training

• Source: ABA Bank Marketing & Sales. Mar2014, Vol. 46 Issue 2, p20-23. 4p. 1 Color Photograph, 1 Diagram.

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CONTINUING EDUCATION QUIZ.

Subjects: *BANK marketing; *BANKING industry advertising; *BANKING industry customer services

• Source: ABA Bank Marketing. Jun2013, Vol. 45 Issue 5, p44-44. 1p.

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Implications of Foreign Language Advertising.

• Authors : PRY, CARL G¹ (AUTHOR)

Subjects: *BANK marketing; *BANKING industry advertising; *ADVERTISING lawsUNITED States

• Source: ABA Bank Marketing. Apr2013, Vol. 45 Issue 3, p37-37. 1p.

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IDEA BANK.

Subjects: *BANKING industry advertising; *BANKING industry customer services; *BANK marketing

• Source: ABA Bank Marketing. Apr2013, Vol. 45 Issue 3, p6-9. 4p.

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IDEA BANK.

Subjects: *BANK marketing; *BANKING industry advertising; *BANKING industry customer services

• Source: ABA Bank Marketing. Sep2012, Vol. 44 Issue 7, p7-9. 3p. 3 Color Photographs.

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Star Spangled Marketing.

• Authors : Swann, James

Subjects: *BANKING industry advertising; *MARKETING strategy; *ADVERTISING campaignsEAGLE Bank (Company) ; PULASKI Bank & Trust Co. Inc. ; PIONEER Federal Savings & Loan Association (Company) PIONEER Federal Savings & Loan Association (Company) PIONEER Federal Savings & Loan Association (Company) 039083944

• Source: Community Banker. Jul2005, Vol. 14 Issue 7, p32-36. 5p. 2 Color Photographs.

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Brad Davis.

• Authors : Cuneo, Alice Z.

Subjects: *MARKETING; *BANKING industry advertising; *ADVERTISING campaignsWASHINGTON Mutual Inc. 878046069 WASHINGTON Mutual Inc. WASHINGTON Mutual Inc. 878046069 878046069 WASHINGTON Mutual Inc. 878046069 WM; SEDGWICK Rd. (Company)DAVIS, Brad, 1949-1991

• Source: Advertising Age. 10/8/2001, Vol. 72 Issue 41, ps18-s18. 1/9p.

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Citibank choice of Fallon signals edgier approach.

• Authors : Cardona, Mercedes M.; Chura., Hillary

Subjects: *ADVERTISING agencies; *BANKING industry advertising; *MARKETING strategyUNITED StatesCITIGROUP Inc. 197329691 CITIGROUP Inc. CITIGROUP Inc. 197329691 197329691 CITIGROUP Inc. 197329691 C; CITIBANK NA CITIBANK NA CITIBANK NA 032714060 ; FALLON Worldwide (Company) FALLON Worldwide (Company) FALLON Worldwide (Company) 061322145

• Source: Advertising Age. 8/7/2000, Vol. 71 Issue 33, p2-2. 1/3p.

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