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Academic Journal

Privacy concerns and social desirability bias.

Subjects: SOCIAL desirability; DATA privacy; CONSUMER attitudes

  • Source: International Journal of Market Research; Jul2024, Vol. 66 Issue 4, p428-450, 23p

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Academic Journal

Buying a Chance at Love: The Influence of Attachment Anxiety on Consumer Preference for Romantic Advertising.

Subjects: CONSUMER behavior; ANXIETY; CONSUMER attitudes

  • Source: Journal of Advertising; Jun/Jul2024, Vol. 53 Issue 3, p326-341, 16p

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Academic Journal

What happens after product rebranding: understanding the interrelational effect of brand attachment, brand distinctiveness and consumer attitudes on brand loyalty.

Subjects: CONSUMER psychology; BRANDING (Marketing); CONSUMER attitudes

  • Source: African Journal of Economic & Management Studies; 2024, Vol. 15 Issue 3, p366-379, 14p

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Academic Journal

How VLOG Promotion Content Influences Consumer Attitudes.

Subjects: CONSUMER attitudes; CONSUMER behavior; STREAMING video & television

  • Source: Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj; 2024, Vol. 15 Issue 1, p241-251, 11p

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Academic Journal

Understanding consumer attitudes towards second-hand robots for the home.

Subjects: CONSUMER attitudes; CIRCULAR economy; ROBOT industryUNITED Kingdom

  • Source: Frontiers in Robotics & AI; 2024, p1-15, 15p

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Academic Journal

Factors for Customers' AI Use Readiness in Physical Retail Stores: The Interplay of Consumer Attitudes and Gender Differences.

Subjects: CONSUMER attitudes; ARTIFICIAL intelligence; STRUCTURAL equation modeling

  • Source: Information (2078-2489); Jun2024, Vol. 15 Issue 6, p346, 18p

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Academic Journal

Falling into the trap: A study of the cognitive neural mechanisms of immediate rewards impact on consumer attitudes toward forwarding perk advertisements.

Subjects: CONSUMER attitudes; CONSUMER behavior; ELECTRONIC commerce

  • Source: PLoS ONE; 6/10/2024, Vol. 19 Issue 6, p1-18, 18p

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Academic Journal

Brands and Branding around the World.

Subjects: CONSUMER behavior; CONSUMER attitudes; BRANDING (Marketing)

  • Source: Journal of International Marketing; Sep2024, Vol. 32 Issue 3, p1-4, 4p

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Academic Journal

Think and Choose! The Dual Impact of Label Information and Consumer Attitudes on the Choice of a Plant-Based Analog.

Subjects: PLANT-based diet; CONSUMER preferences; CONSUMER attitudes

  • Source: Foods; Jul2024, Vol. 13 Issue 14, p2269, 24p

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Academic Journal

Post-Colonial Consumer Respect and the Framing of Neocolonial Consumption in Advertising.

Subjects: ADVERTISING; CONSUMPTION (Economics); FRAMES (Social sciences)INDIA

  • Source: Journal of Consumer Research; Aug2024, Vol. 51 Issue 2, p362-382, 21p

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  • 1-10 of  62,395 results for ""CONSUMER attitudes""