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CONNECTING POINTS.

• Authors : Ayers, Michael D.

Subjects: *SAMPLES (Commerce); *MARKETING strategy; MUSIC festivals

• Source: Billboard. 3/29/2008, Vol. 120 Issue 13, p13-13. 1/2p.

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NewBeauty Offers Subscription-Only Product Samples.

• Authors : Naughton, Julie

Subjects: *SAMPLES (Commerce); *RETAIL industry; *ADVERTISERSSANDOW, Adam

• Source: WWD: Women's Wear Daily. 2/16/2007, Vol. 193 Issue 37, p8-8. 1/4p. 1 Color Photograph.

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Campbell readies ad push to revive ailing V8 Splash.

• Authors : Thompson, Stephanie

Subjects: *SAMPLES (Commerce); *ADVERTISING campaigns; BEVERAGE advertisingCAMPBELL Soup Co. CAMPBELL Soup Co. CAMPBELL Soup Co. CPB

• Source: Advertising Age. 9/18/2000, Vol. 71 Issue 39, p3-106. 2p. 3 Color Photographs.

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The Battle for Big School.

Subjects: *BOOK promotions; *ADVERTISING campaigns; *SAMPLES (Commerce)BATTLE for Big School, The (Book)TUCKER, Sarah

• Source: Bookseller. 9/14/2007, Issue 5298, p12-13. 2p.

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Pepsi hopes to make killing with monster promo.

• Authors : Zmuda, Natalie

Subjects: *SALES promotion; *ADVERTISING campaigns; *PROMOTIONAL productsPEPSICO Inc. 001287762 PEPSICO Inc. PEPSICO Inc. 001287762 001287762 PEPSICO Inc. 001287762 PEP

• Source: Advertising Age. 1/21/2008, Vol. 79 Issue 3, p3-33. 2p.

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best use of newspapers.

• Authors : Gloede, Bill

Subjects: *NEWSPAPER advertising; *ADVERTISING campaigns; *SAMPLES (Commerce)STARBUCKS Corp. 030327733 STARBUCKS Corp. STARBUCKS Corp. 030327733 030327733 STARBUCKS Corp. 030327733 SBUX; WIEDEN + Kennedy (Company)

• Source: MediaWeek. 6/18/2007, Vol. 17 Issue 25, pSR22-SR23. 2p. 1 Color Photograph.

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Promos with a heart.

• Authors : Estell, Libby

Subjects: *CONSUMER goods; *ADVERTISING campaigns; *SAMPLES (Commerce)UNITED StatesLADIES Professional Golf Association

• Source: Incentive. Nov2000, Vol. 174 Issue 11, p13. 1p.

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Eternal Youth.

Subjects: *ADVERTISING campaigns; *PRODUCT lines; *CORPORATE sponsorshipUNITED StatesBEIERSDORF AG BEIERSDORF AG BEIERSDORF AG 001177906

• Source: NZ Marketing Magazine. May2007, Vol. 26 Issue 4, p4-4. 1/2p.

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BULLDOGS GO 'FULL THROTTLE' FOR NEW DRINK.

Subjects: *CARBONATED beverage industry; *SALES promotion; *ADVERTISING campaigns

• Source: Overdrive. Jul2005, Vol. 45 Issue 7, p18-18. 1/5p.

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Wrigley Works Up the Gum.

• Authors : Beirne, Mike

Subjects: *ADVERTISING campaigns; *MARKETING; *SAMPLES (Commerce)WM. Wrigley Jr. Co. WM. Wrigley Jr. Co. WM. Wrigley Jr. Co. WWY; CADBURY Adams USA LLC

• Source: Brandweek. 5/9/2005, Vol. 46 Issue 19, p8-8. 1/3p.

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