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Content Provider : Business Source Premier Publication : marketing week (online edition) Format : Trade Publications Subject : advertising awards Subject : awards Subject : book industry Subject : clothing industry Subject : fashion

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Periodical

Cannes 2015: The key takeaways.

Authors : Vizard, Sarah

Subjects: *ADVERTISING campaigns; FESTIVALS; AWARDS

Source: Marketing Week (Online Edition). 6/30/2015, p1-1. 1p.

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Periodical

P&G to ditch brand ambassadors in cost-cutting drive.

Authors : Vizard, Sarah

Subjects: *ADVERTISING campaigns; *ADVERTISING endorsements; HOUSEHOLD suppliesPROCTER & Gamble Co. 001316827 PROCTER & Gamble Co. PROCTER & Gamble Co. 001316827 001316827 PROCTER & Gamble Co. 001316827 PGVERGARA, Sofia, 1972-; MESSI, Lionel, 1987-

Source: Marketing Week (Online Edition). 9/5/2014, p1-1. 1p. 1 Color Photograph.

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Periodical

Regatta doubles marketing spend to broaden appeal.

Authors : Vizard, Sarah

Subjects: *MARKETING executives; *CLOTHING industry; *BRANDING (Marketing)REGATTA Ltd.HAWKINS, Jo

Source: Marketing Week (Online Edition). 6/12/2014, p7-7. 1p.

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Periodical

Robert Downey Jr returns in stripped-back HTC One (M8) ad.

Authors : Vizard, Sarah

Subjects: *SMARTPHONES; SMARTPHONE advertising; TELECOMMUNICATION conferencesYOUTUBE LLC ; HTC Corp.DOWNEY, Robert, Jr., 1965-

Source: Marketing Week (Online Edition). 4/8/2014, p2-2. 1p.

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Periodical

Next ups focus on customer service following 'great year'.

Authors : Vizard, Sarah

Subjects: *SALES; *CORPORATE profits; *CLOTHING industryNEXT (Company)

Source: Marketing Week (Online Edition). 3/20/2014, p7-7. 1p.

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Periodical

Asos's loyalty scheme disappoints by not offering something new.

Authors : Vizard, Sarah

Subjects: *CUSTOMER loyalty programs; *CLOTHING industry; *CUSTOMER servicesASOS PLC

Source: Marketing Week (Online Edition). 3/20/2014, p5-5. 1p.

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Periodical

Next sales rise despite a lack of love for the brand.

Authors : Vizard, Sarah

Subjects: *CORPORATE profits; *CLOTHING industry; *SALESNEXT Athleisure Pty. Ltd.

Source: Marketing Week (Online Edition). 3/20/2014, p4-4. 1p.

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Periodical

Next to launch dedicated brand website Label.

Authors : Vizard, Sarah

Subjects: FASHION; COMPUTER network resourcesNEXT Corp.

Source: Marketing Week (Online Edition). 3/10/2014, p6-6. 1p.

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Periodical

CEO: 'Asos is ending the dominance of high street brands'.

Authors : Vizard, Sarah

Subjects: *ELECTRONIC commerce; *RETAIL industry; *CONSUMERSUNITED KingdomASOS PLC...

Source: Marketing Week (Online Edition). 11/21/2013, p1-1. 1p.

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Periodical

Burberry credits marketing for pushing revenues past £1bn for first time.

Authors : Vizard, Sarah

Subjects: *PROFIT & loss; *CLOTHING industry; *INVESTMENTSBURBERRY Group PLCBAILEY, Christopher

Source: Marketing Week (Online Edition). 11/14/2013, p6-6. 1p.

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