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Periodical

Banks boost marketing focus on lucrative 1%.

Authors : NEFF, JACK

Subjects: *BANK marketing; *MARKETING management; *MARKET segmentationUNITED States

Source: Advertising Age. 10/24/2011, Vol. 82 Issue 38, p1-20. 2p.

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Periodical

IN THE MONEY.

Authors : Robin, Raizel

Subjects: *PERSONAL loans; *BANK marketing; *BANKING industry customer servicesCANADARENTCASH Inc....

Source: Canadian Business. 5/23/2005, Vol. 78 Issue 11, p31-33. 3p. 1 Color Photograph, 1 Chart.

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News

Big Banks On Campus.

Authors : Kim, Jane J.

Subjects: *COLLEGE students; *BANK marketing; *FINANCIAL services industry

Source: Wall Street Journal - Eastern Edition. 9/6/2006, Vol. 248 Issue 56, pD1-D3. 2p.

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Periodical

But No Free Toaster.

Authors : Stern, Linda

Subjects: *BANK marketing; *BANKING industry customer services; *FINANCIAL services industryUMPQUA Bank (Company)DAVIS, Raymond

Source: Newsweek. 11/13/2006, Vol. 148 Issue 20, pE2-E2. 1/3p. 1 Color Photograph.

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Periodical

Loans, credit now the 'meat & potatoes' of bank marketing.

Authors : Levin, Gary; Ward, Adrienne

Subjects: *BANK marketing; *BANKING industry customer services; *INTEREST ratesUNITED States

Source: Advertising Age. 9/21/1992, Vol. 63 Issue 38, p32-34. 2p. 4 Black and White Photographs, 1 Illustration, 1 Chart.

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Periodical

HOW A BANK BECAME BRAZIL'S MOST VALUABLE BRAND.

Authors : Wentz, Laurel

Subjects: *BANK marketing; *MARKETING managementITAU Unibanco Holding SA

Source: Advertising Age. 5/5/2014, Vol. 85 Issue 10, p74-74. 1p.

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Periodical

ING banks on luring consumers fed up with paying big overdraft fees to rivals.

Authors : Bulik, Beth Snyder

Subjects: *NONBANK financial institutions; *BANK marketing; *BANKING industry customer servicesUNITED StatesING Direct NV ING Direct NV ING Direct NV 877751698

Source: Advertising Age. 3/1/2010, Vol. 81 Issue 9, p3-22. 2p.

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Periodical

Peru banks stir interest in loans.

Authors : Stinson, Douglas

Subjects: *BANK marketing; *LOANS; *BANKING industry customer servicesPERUBANCO Solventa (Company) ; BANCO del Trabajo (Company)

Source: Advertising Age. 3/13/1995, Vol. 66 Issue 11, p25-25. 1/5p. 1 Black and White Photograph.

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Periodical

Banking on Citizen Warriors.

Authors : M.E.E.

Subjects: *MILITARY reserve forces; *BANKING industry customer services; *BANK marketingRESERVE Officers Association of the United States ; BANK of America Corp. BANK of America Corp. BANK of America Corp. 055169452

Source: Officer. Aug2008, Vol. 84 Issue 6, p49-49. 1/6p.

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News

In U.K., Banks Unite to Compete.

Authors : PATRICK, MARGOT (AUTHOR)

Subjects: *BANKING industry customer services; *ECONOMIC competition; *BANK marketingBARCLAYS PLC

Source: Wall Street Journal - Eastern Edition. 9/13/2013, Vol. 262 Issue 63, pC1-C2. 2p. 1 Graph.

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