Refurnishing the Grunig Edifice: Strategic Public Relations Management, Strategic Communication and Organizational Leadership

Item request has been placed! ×
Item request cannot be made. ×
loading   Processing Request
Read More Add to Saved list
Share on Goodreads
  • Source:
    Public Relations and Communication Management : Current Trends and Emerging Topics. 2013, p79-92.
  • Additional Information
    • Abstract:
      Refurnishing the Grunig Edifice: Strategic Public Relations Management, Strategic Communication and Organizational Leadership Abstract This chapter discusses the formidable challenge identified by James E. Grunig in 2006 of institutionalizing strategic [...]