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Fcc may force capioning of ads.
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- Author(s): FitzGerald, Nora
- Source:
Adweek Western Edition. 06/23/97, Vol. 47 Issue 25, p57. 1/4p.
- Subject Terms:
- Additional Information
- Abstract:
Reports that the Federal Communications Commission is close to adopting a rule that national advertisers use closed captions on all of their advertisements. Proposed date for voting on the proposal; Likelihood of the rule taking effect; Comments from Hal Shoup, vice president of the American Association of Advertising Agencies.
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