YES, BRANDS CAN STILL WORK MAGIC.

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  • Author(s): Sellers, Patricia
  • Source:
    Fortune; 2/7/1994, Vol. 129 Issue 3, p133-134, 2p, 1 Color Photograph, 1 Chart, 1 Graph
  • Subject Terms:
  • Additional Information
    • Subject Terms:
    • Abstract:
      Discusses the corporate performance of MCI Communications in Washington, D.C. Network MCI, the company's plan to spend $20 billion upgrading its network and entering the local phone business; Increase in MCI's earnings by about 140% since 1990; MCI's discount service, 1-800-COLLECT; MCI's recent deal with British Telecom; Efforts of Chief Executive Officer Bert C. Roberts Jr.; More.