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Rethinking the mass propaganda model: evidence from the Chinese regional press.
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- Author(s): TSAN-KUO CHANG; CHIN-HSIEN CHEN; GUO-QIANG ZHANG
- Source:
Gazette: International Journal for Communication Studies; 1993, Vol. 51 Issue 3, p173-195, 23p- Subject Terms:
- Source:
- Additional Information
- Subject Terms:
- Abstract: The purpose of this paper is to call for broader conceptual and more sophistocated methodological approaches to the study of the press in Communist systems, especially after the collapse of Communism in Eastern Europe and the former Soviet Union. Through an empirical analysis of the world view of the Chinese regional press, the assumptions behind the conventional mass propaganda model were called into question and reexamined. Using the data collected from five Chinese regional newspapers before and after the 1989 Tiananmen Square crackdown, this paper argues that the earlier mass propaganda and persuasion model cannot adequately address the fundamental changes in the structure and processes of the contemporary Chinese press as a result of China's domestic reform movement and its sustained opening to the West. The data also show that the failure to differentiate between two different concepts - foreign news vs. foreign policy news - in early studies could result in misleading interpretation and conclusion. [ABSTRACT FROM AUTHOR]
- Abstract: Copyright of Gazette: International Journal for Communication Studies is the property of Sage Publications, Ltd. and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
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