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Teenage kicks.
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- Abstract:
The article discusses the growth of the young adult (YA) fiction market in Great Britain as of July 2011. According to Samantha Smith, editorial director of YA imprint Atom by Little, Brown, the success of the "Twilight" books paved the way for the YA market to have a big selling power. To promote paranormal romance titles, the Web site BooksWithBite.co.uk was launched by Hachette Children's Books. As a response to the market growth, YA imprints have been created by publishers.
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