AFRICAN AMERICAN COLLEGE STUDENTS OPINIONS OF MEDIA MESSAGES ON HIV/AIDS AWARENESS: STUDENTS' ATTITUDES TOWARD THE DISEASE.

AFRICAN American college students; HIV infections; AIDS in mass media; UNIVERSITIES & colleges; HEALTH; AIDS awareness; COMMUNICABLE diseases; SOCIAL science research

This study is motivated by other studies conducted at colleges on the HIV/AIDS, particularly ones pertaining to African American students attending HBCUs in the southern region of the country. Although previous studies also focused on the same topic, this study primarily investigates mainly the effect of information dispersed by the media on the students' knowledge and awareness of the HIV/AIDS. The students' level of knowledge is as measured with their perceptions of how media messages have elevated their awareness of this infectious disease. [ABSTRACT FROM AUTHOR]

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