The Evolution of Business Celebrity in American Law and Society.

The article focuses on the relationship of business world and celebrity culture. It explores the implications of the rise of fame to the growth of celebrity production, management, and to the sub-industries of celebrity culture such as advertising, reputation management and corporate relations. It relates the case of sport follower Max Mosley who sued a British tabloid under the English law for breach of privacy and libel on publishing salacious article on sexual activities concerning women.