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Tea profits from healthy preferences.
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- Abstract:
The article reports on the sales gains for ready-to-drink (RTD) tea which garnered 8% to 2.2 billion dollars according to SymphonyIRI Group Inc. It notes on the reputation for the health benefits that contribute to the success of teas and coming from the antioxidants inherent in the beverage which helped strengthened health claims. Lipton Brisk, Coca-Cola's Gold Peak and Arizona Arnold Palmer were the largest gainers on the top 10 ready-to-drink (RTD) tea list.
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