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  • Additional Information
    • Subject Terms:
      WENDY'S International Inc. WEN; O'CHARLEY'S Inc. 101765436 CHUX; DENNY'S Corp. DENN
    • Abstract:
      The article offers information on same-store sales. It says that Wendy's International Inc. has positive same-store sales as of first quarter of 2010 due to its barbell pricing strategy. Value-menu strategy improved the guest traffic of O'CHarley's Inc. that affected the sales. Meanwhile, Denny's Inc. experienced a drop of 5.5% for corporate and 6.3% for franchised stores in the first quarter but it will launch a 16-item value menu for the second quarter to boost guest traffic and competition.