Fallon Syfy Channel.

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    • Abstract:
      The article focuses on the advertising agency Fallon. The agency is named winner of the publication's 2010 award for an advertising media plan featuring outdoor advertising costing less than $1 million. Fallon is cited for an advertising campaign for a made-for-television motion picture broadcast by the cable television network Syfy Channel in which advertising was projected onto the sides of buildings in New York City.