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IDEA 28: Increasing accessibility.
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- Author(s): Kourdi, Jeremy
- Source:
101 Great Business Ideas. 2007, p71-72. 2p.
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- Abstract:
Chapter 28 of the book "100 Great Business Ideas: From Leading Companies Around the World," by Jeremy Kourdi is presented. It explores the concept of flexibility of business hours, which increases accessibility, boosts trade, and attracts consumers. It highlights the Tesco PLC supermarket, which applies 24-hour per day service to gain competitive advantage among corporations.
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