Hospitality Players Check Out CRM.

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  • Additional Information
    • Subject Terms:
      UNITED States
    • Subject Terms:
      HILTON Hotels Corp. 006930531 HLT
    • Abstract:
      Reports that the United States hospitality industry are starting to adopt customer relationship management (CRM) systems. Aim of the CRM system investments of Hilton Hotels Corp.; Hospitality companies looking to strengthen their CRM efforts.