UAE consumers more willing to pay for green products.

RSA Security Inc. RSAS

The article reports on the findings of the Green Appetites Report by RSA Security Inc. on consumer attitudes towards sustainable business and green behaviour in the United Arab Emirates. According to the survey, consumers are more willing to pay a 10% premium for more environmentally friendly products or services. It also highlights consumers who are enduring interest in the environment despite the global economic downturn.