Do You Give Up Too Easily On Tough-To-Sell Prospects?

The article offers advice for salespeople on dealing with sales prospects. They are advised to accept that rejection will always be a part of their everyday work. They are suggested to determine the number of prospects they must present their products to before obtaining a sale. Another recommendation is to shift from being task-oriented which focuses on the number of sales calls made in a certain period to being purpose-oriented which focuses on making profitable sales.