Buyer said yes, now she's dragging her feet - can seller convince her to move? (cover story)

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    • Abstract:
      The article focuses on the case of a sales professional who experienced delays in closing a sale after a buyer had second thoughts of pursuing the transaction due to financial reasons. The transaction between the buyer and seller had been pending for six months and the seller considered it as a done deal. She again explained to the buyer about the possible benefits if the sale would be pursued. In the end she was able to pursue the buyer and the deal pushed through.