DTT in the UK and Spain: a comparative policy analysis (1998-2006).

UNITED Kingdom; SPAIN

Purpose - The purpose of this paper is to present the main results of a comparative policy analysis about the introduction and development of digital terrestrial television in the United Kingdom and Spain. Design/methodology/approach - After outlining the main policy responses forged in each case study, different national DTT models are suggested, described and compared. Similarities and differences are summarized and, finally, a conclusion is offered to explain why the service unfolded uniquely in each country Findings - The economic and technological dynamics of the television industry as a whole affected differently the development of DTT in the case studied since they were mediated by particular socio-political systems. Research limitations/implications - Owing to the fact that the paper presents a summary of a major research project, it does not offer in-depth detail of the main findings. Originality/value - The study belongs to the expanding area of comparative research and adopts a case study approach. [ABSTRACT FROM AUTHOR]

Copyright of Info is the property of Emerald Publishing Limited and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)