Sound Tribes.

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  • Additional Information
    • Subject Terms:
      NOKIA Corp. ; WIEDEN + Kennedy (Company) ; APPLE Inc. AAPL
    • Abstract:
      The article focuses on the Nokia print advertisement developed by the firm Wieden + Kennedy. It states that the advertisement for the 5310 and 5610 XpressMusic mobile handsets of Nokia took a subtle dig at Apple Inc.'s ubiquitous little white earbuds. Creative directors of the advertisement were Matt Gooden and Ben Walker.