Borders Group, Inc. SWOT Analysis.

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  • Additional Information
    • Subject Terms:
      BORDERS Group Inc.
    • Abstract:
      A company profile of Borders Group Inc., a holding company of book superstores and mall-based bookstores, is presented. An overview of the company is given, along with key facts including contact information, number of employees and revenues. A SWOT analysis is provided which includes strengths, weaknesses, opportunities for improvement and threats.