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- Author(s): Henry, Craig
- Source:
Strategy & Leadership. 2006, Vol. 34 Issue 5, p58-66. 9p.
- Additional Information
- Subject Terms:
- Abstract:
Several excerpts from books and magazine issues are presented. These include the book "Manage for Profit Not For Market Share: A Guide to Greater Profits in Highly Contested Markets," by Frank F. Bilstein, Frank Luby and Hermann Simon and "Must-Win Battles: How to Win Them, Again and Again," by Peter Killing, Thomas Malnight and Tracey Keys. Also included, is the article "The Management Myth," by Matthew Stewart from the journal "The Atlantic Monthly."
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