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Store des Tages Frühjahr 2024: Calvin Klein: Rollout startet in Düsseldorf. (German)
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- Author(s): Gropler, Melanie
- Source:
TextilWirtschaft Online; 5/14/2024, pN.PAG-N.PAG, 1p
- Subject Terms:
- Additional Information
- Subject Terms:
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- Abstract:
Calvin Klein has opened a new lifestyle store on Königsallee in Düsseldorf. The new store concept, called Chalk, aims to emphasize the brand's modern, minimalist, and sensual design codes. The store offers space for Calvin Klein's women's and men's collections, accessories, and underwear. The store's interior creates a clear and natural atmosphere with smooth surfaces, monochrome color tones, and interesting contrasts through the use of stainless steel surfaces with wooden accents. The Düsseldorf store expands Calvin Klein's presence in Germany to more than 15 stores. [Extracted from the article]
- Abstract:
Calvin Klein hat in Düsseldorf an der Königsallee einen neuen Lifestyle-Store eröffnet. Das neue Store-Konzept namens Chalk soll die modernen, minimalistischen und sinnlichen Designcodes der Marke betonen. Der Store bietet Platz für die Calvin Klein Damen- und Herrenkollektionen, Accessoires und Unterwäsche. Die Einrichtung des Stores schafft eine klare und natürliche Atmosphäre mit glatten Oberflächen, monochromen Farbtönen und interessanten Kontrasten durch den Einsatz von Edelstahloberflächen mit Holzakzenten. Der Store in Düsseldorf erweitert die deutsche Präsenz von Calvin Klein auf mehr als 15 Stores. [Extracted from the article]
- Abstract:
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