Why P&G won't win many Cannes Lions.

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  • Author(s): Neff, Jack
  • Source:
    Advertising Age. 6/13/2005, Vol. 76 Issue 24, p3-45. 2p. 6 Color Photographs.
  • Subject Terms:
    *AWARDS; *ADVERTISING
  • Additional Information
    • Subject Terms:
      CANNES (France); FRANCE
    • Subject Terms:
      PROCTER & Gamble Co. 001316827 PG
    • Abstract:
      Focuses on progress of Procter & Gamble (P&G) as of June 2005. Clue as to why P&G has not made much creative progress; Prospects for P&G at Cannes creative awards in France in 2005; Impediments to the company's breaking through with more daring advertisements according to a former P&G executive.