How leaders can drive business growth in the Middle East.

If you look at the big tech companies in the United States and other places, you do realize that these companies have a competitive advantage in building a muscle that can add revenue lines and new businesses when they need to. In this interview, we chatted to McKinsey leaders, Abdellah Iftahy, Mazen Najjar, and Kishan Shirish, to get their views on how companies in the Middle East can take advantage of the timely jolts to create new growth opportunities. Companies in the Middle East are facing the headwinds of the global crisis - but out of crisis comes opportunity. [Extracted from the article]

Copyright of McKinsey Insights is the property of McKinsey & Company, Inc. and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)