IMMERSION IS THE NEW ENCORE.

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  • Author(s): Carroll, Grace (AUTHOR)
  • Source:
    Fast Company. Mar/Apr2023, Issue 255, p82-83. 2p. 1 Cartoon or Caricature.
  • Additional Information
    • Subject Terms:
      MUSICAL performance; VIRTUAL reality
    • Abstract:
      It's also a symbol of how the live performance industry is being transformed by technology, as digital elements are deployed to deepen fan immersion while staying true to what makes a live music experience so irreplicable. HOW DO FOUR SEPTUAGE-narian Swedish pop stars pull off a dazzlingly energetic 20-song set list before thousands of fans in a custom-built stadium? Artist-verses or not, Allen emphasizes that such projects are ultimately meant to enhance, rather than replace, the visceral thrill of seeing a live music performance. [Extracted from the article]
    • Abstract:
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