La fotografía en los perfiles de redes sociales: el caso de los presidentes autonómicos de España. (Spanish)

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  • Additional Information
    • Alternate Title:
      Photography in social media profiles: the case of Spain' regional presidents. (English)
    • Subject Terms:
      SPAIN
    • Subject Terms:
      X Corp.; META Platforms Inc.
    • Abstract:
      Based on the relevance of image in politics, the profile photographs and headers of the Facebook, Twitter and Instagram accounts of Spain's regional presidents were analyzed. The content analysis makes it possible to identify general trends and compare photographic attributes, composition, content, style, and semiotics, among others. The results reveal a commitment to the use of graphic design components with a personal, affable, relaxed, and informal rather than propagandistic nature and with a reduced presence of symbolic and chromatic elements of a political nature alluding to the party or the autonomous community represented by the president. [ABSTRACT FROM AUTHOR]
    • Abstract:
      Partiendo de la relevancia de la imagen en política, se analizan las fotografías de perfil y las cabeceras de las cuentas de Facebook, Twitter e Instagram de los presidentes autonómicos de España. El análisis de contenido identifica las tendencias generales y compara los atributos fotográficos, su composición, contenido, estilo y semiótica, entre otros. Los resultados revelan la apuesta por un uso de los componentes de diseño gráfico con carácter personal, afable, distendido e informal más que propagandístico, con reducida presencia de elementos simbólicos y cromáticos de índole política alusivos al partido o a la comunidad autónoma que representa el presidente. [ABSTRACT FROM AUTHOR]
    • Abstract:
      Copyright of Grafica: Journal of Graphic Design / Documents de Disseny Gràfic is the property of Universitat Autonoma de Barcelona and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)