CHANGING the LANGUAGE of CLIMATE CHANGE.

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  • Author(s): Hassol, Susan Joy
  • Source:
    Scientific American. Feb2023, Vol. 328 Issue 2, p64-67. 4p.
  • Additional Information
    • Subject Terms:
    • Abstract:
      A2022 study in Nature Energy comparedthree ways of framing renewable energy'sbenefits--cost savings, economic boostand climate change mitigation--andfound that cost savings was the most effectiveframe across political groups. CULTURE Choosing words and stories that speak to people'spriorities can build the will needed to implementclimate solutions Not Climate Change Climate Disruption Natural Gas= Methane Gas/= Clean Fuel Se*quester (verb) to set apart Se*ques*ter (verb) - Lock upcarbon over the long term Greenhouse GasEmission AreHeat-Trapping Pollution CLIMATE CHANGE IS ALREADY DISRUPTING THE LIVES OFBILLIONS OF people. Instead of referring to greenhousegases, we can refer to "heat-trapping pollution."That term reinforces the basic mechanismof human-caused climate change,and "pollution" has negative associations,which are appropriate in this context. [Extracted from the article]
    • Abstract:
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