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John L. Dart Library
9 a.m. – 7 p.m.
Phone: (843) 722-7550
West Ashley Library
9 a.m. – 7 p.m.
Phone: (843) 766-6635
Folly Beach Library
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Phone: (843) 588-2001
Edgar Allan Poe/Sullivan's Island Library
Closed for renovations
Phone: (843) 883-3914
Wando Mount Pleasant Library
9 a.m. – 8 p.m.
Phone: (843) 805-6888
Village Library
9 a.m. – 6 p.m.
Phone: (843) 884-9741
St. Paul's/Hollywood Library
9 a.m. – 8 p.m.
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Otranto Road Library
9 a.m. – 8 p.m.
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Mt. Pleasant Library
9 a.m. – 8 p.m.
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McClellanville Library
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Keith Summey North Charleston Library
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John's Island Library
9 a.m. – 8 p.m.
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Hurd/St. Andrews Library
9 a.m. – 8 p.m.
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Miss Jane's Building (Edisto Library Temporary Location)
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Dorchester Road Library
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Phone: (843) 552-6466
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Main Library
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Phone: (843) 805-6930
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Phone: (843) 805-6909
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Persuasion amidst a pandemic: Insights from the Elaboration Likelihood Model.
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- Author(s): Susmann, Mark W.; Xu, Mengran; Clark, Jason K.; Wallace, Laura E.; Blankenship, Kevin L.; Philipp-Muller, Aviva Z.; Luttrell, Andrew; Wegener, Duane T.; Petty, Richard E.
- Source:
European Review of Social Psychology; Oct2022, Vol. 33 Issue 2, p323-359, 37p- Subject Terms:
- Source:
- Additional Information
- Abstract: COVID-19 mitigation strategies have largely relied on persuading populations to adopt behavioural changes, so it is critical to understand how such persuasive efforts can be made more effective. The Elaboration Likelihood Model (ELM) of persuasion allows for the integration of a variety of seemingly disparate effects into one overarching framework. This allows for prediction of which effects are more likely to lead to subsequent behaviour change than others and for generation of novel predictions. We review several recent investigations into persuasive effects of variables related to the source of a persuasive message, features of the message itself, the recipient, and interactive effects between variables across these categories. Each investigation is situated within the ELM framework, and future directions derived from the ELM perspective are discussed. Finally, the implications of each piece of research for COVID-19 persuasive messaging are unpacked and evidence-based recommendations are made. [ABSTRACT FROM AUTHOR]
- Abstract: Copyright of European Review of Social Psychology is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
- Abstract:
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