Apparel Maker Gets Instant Feedback With Online Survey Tool.

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  • Additional Information
    • Subject Terms:
      UNITED States
    • Subject Terms:
      DANSKIN Inc. 155569312
    • Abstract:
      This article reports on the use of CS SiteManager by dancewear and activewear maker Danskin Inc. in the U.S. CS Site manager is a Web-based customer-satisfaction application from ForeSee Results Inc. With CS SiteManager, Danskin can get instant feedback from customers regarding their Internet site. The product runs behind the scenes and gives random customers a pop-up window containing a brief survey to get input about their shopping experiences at Danskin.com.Within six weeks of incorporating CS SiteManager, Danskin learned that site navigation was one of the biggest sticking points for customers.