A Minimal Wave Rises Virtually In Milan: Despite the difficulties of digital buying, international retailers praised Italian brands' focus on a warmer minimalism, sophisticated soft tailoring and long-lasting investment pieces.

"Many brands in Milan, but also in Paris, have pushed their narrative into craftsmanship and heritage, reminding their customers of the core values of luxury fashion brands. BRUCE PASK, MEN'S FASHION DIRECTOR, BERGDORF GOODMAN AND NEIMAN MARCUS FAVORITE COLLECTIONS: The Prada collection that was featured in videos by five photographers had a purity and a timeliness that felt distinctly Prada. MARIO SISNEROS, MEN'S FASHION DIRECTOR, HOLT RENFREW FAVORITE COLLECTIONS: Prada'sminimal and pure collection was a return to classic house codes, all the while moving the brand forward with restraint. [Extracted from the article]

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