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- Author(s): Smith, Ed
- Source:
New Statesman. 9/22/2017, Vol. 146 Issue 5385, p54-55. 2p. 1 Color Photograph.
- Additional Information
- Subject Terms:
- Abstract:
The article highlights the purchase by Star India Sports of the broadcast and digital rights to the Indian Premier League (IPL) as of September 2017 for the next five years, reflecting the development of sport as a driver of globalisation, the influence of cricket as mass entertainment, and the adaptation of entertainment industries. Topics discussed include adjacent business plans in the entertainment industry such as Netflix's plans for a new drama series based on cricket and corruption.
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